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7 anos de experiencia

Competencias

Visual Identity Systems Brand Kits Design Languages Storytelling Pitch Decks Social Media Systems Marketing Assets Campaign Design UI/UX Website Design Design Systems Wireframes 2D Illustration Motion Graphics Creative Direction Adobe Creative Suite

Experiencia

Visiting Faculty

National College of Arts

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Taught diploma and short courses in Graphic Design, inspiring young designers while strengthening fundamentals. Developed curriculum modules and hands‑on workshops covering visual communication, branding, and digital tools. Provided mentorship and feedback on student projects, fostering a collaborative learning environment. Engaged with industry partners to align coursework with current design trends.

Art Director

Moglee Studio

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Conceptualized packaging and branding solutions across the full brand spectrum for diverse clients. Led the creative process from research and ideation to final production, ensuring brand consistency. Utilized Adobe Creative Suite to develop visual assets and mock‑ups. Coordinated with copywriters, marketers and developers to deliver integrated brand experiences.

Art Director

Infinity Media

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Led visual direction for brand campaigns, ensuring consistency across digital and social platforms while aligning design outputs with marketing objectives. Managed a small design team, delegating tasks and reviewing deliverables. Produced motion graphics, social media assets and promotional materials using After Effects and Illustrator. Measured campaign performance and iterated designs based on analytics.

Art Director

Destinations

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Led UX and visual design for a tourism app, establishing a consistent design language across product interfaces and marketing touchpoints. Created wireframes, UI mock‑ups and design system components in Adobe XD and Sketch. Collaborated closely with product managers and developers to ensure seamless implementation. Conducted user testing and refined designs to improve usability and engagement.

Creative Manager

Morango Digital

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Designed the Zoya Health App, creating animation assets and executing multiple social media campaigns. Oversaw the creative workflow from concept through production, managing timelines and resources. Produced motion graphics and UI elements using After Effects and Illustrator. Analyzed campaign metrics to optimize visual strategies and increase user acquisition.

Visualizer

Midcube

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Illustrated Islamiyat course books for Alif Education, delivering high‑quality educational visuals. Produced detailed 2D illustrations and layout designs in Adobe Photoshop and InDesign. Collaborated with subject matter experts to ensure accuracy and cultural relevance. Managed multiple illustration projects simultaneously, meeting tight publishing deadlines.

Graphic Designer

Lemotech Studios

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Worked on branding and digital design projects for various clients. Created visual assets, logos, and marketing collateral using Adobe Illustrator and Photoshop. Assisted senior designers in developing brand guidelines and UI concepts. Delivered design solutions that aligned with client objectives and brand strategy.

Formacion

Bachelor of Design – National College of Arts (NCA), Lahore

Idiomas

English

advanced

Urdu

advanced

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