Director, Franchise RGM - Puerto Rico

About the role

Coca-Cola is looking for a Director, Franchise RGM for Puerto Rico. The role implements the overall Revenue Growth Management (RGM) strategy for Coca-Cola Puerto Rico and acts as the key link between the bottler, Coca-Cola North America (NAOU) RGM, Finance and Execution teams. It develops regional insights that shape the bottler's execution of product mix, channel priorities, pricing and route-to-market recommendations.

Key responsibilities

• Lead business reporting routines internally and with the bottler, becoming the foremost business expert in the region and delivering data-driven insights on drivers and opportunities.
• Integrate data sources such as Nielsen, RED, Cube and execution audits to understand channels, customers and consumers.
• Develop recommendations for product and packaging opportunities, including product/pack innovation, mix shifts and new packaging configurations.
• Deliver shopper and consumer insights and demand and elasticity analytics on the impact of pricing and promotions on volume, revenue and profit.
• Secure bottler alignment on pricing, promotional and packaging strategies and lead cross-functional workstreams.
• Advance RGM capabilities and best practices across the franchise team and the bottler, and support the execution of the calendar big bets.
• Lead the annual revenue planning process with the local Finance lead and oversee bottler plan submissions.

Required profile

• Bachelor's degree in finance, economics or business; a master's degree is preferred.
• 5+ years of experience in commercial, RGM, strategy, finance, business planning and/or forecasting.
• Experience in annual business planning, strategic thinking and tracking KPIs.
• Experience working with financial data in the beverage or consumer packaged goods industry.
• Fluent in Spanish and English.

Required skills

• Analytics and ability to draw insights and actions from performance metrics.
• Strong influencing, communication and storytelling skills, with strong written and verbal presentation.
• Annual business planning, business plan implementation, capacity planning, channels strategy, CRM, distribution operations management, financial performance management and strategic leadership.

What we offer

• Work on the most recognized brand in the world.
• Exposure to global marketing leaders and access to learning resources and management programs.
• Relocation provided; travel required 0-25%.